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Business Insiderabout 3 hours ago
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Google delays Gemini 3.5 Pro launch to July as it tweaks its new frontier AI model

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Google delays Gemini 3.5 Pro launch to July for additional tweaks based on early tester feedback and Flash model learnings.

Google delays Gemini 3.5 Pro launch to July as it tweaks its new frontier AI model

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The Big Picture
Google has pushed the release of its Gemini 3.5 Pro AI model from June to July, according to a source familiar with the matter. The delay allows the company to incorporate feedback from early testers on its Antigravity platform and LMArena, as well as lessons from its Flash 3.5 model, which faced criticism for consuming tokens too quickly. The model is expected to improve long-horizon tasks and agent capabilities. The postponement comes amid intense competition with Anthropic and OpenAI, particularly in coding, a key enterprise use case. Google teased the model at its I/O conference in May, with CEO Sundar Pichai initially promising a June launch.
Why It Matters
Google's delay of Gemini 3.5 Pro to July signals the intense pressure it faces to catch up with OpenAI and Anthropic in coding, a key enterprise AI use case. By incorporating feedback from early testers and its Flash model, Google aims to improve long-horizon tasks and agent capabilities, but the delay risks ceding ground to rivals who are already pulling ahead.

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Google DeepMind CEO Demis Hassabis
Google DeepMind CEO Demis Hassabis
Demis Hassabis, CEO of Google's DeepMind.

Andrej Sokolow/picture alliance via Getty Images

  • The release date for Google's new Gemini 3.5 Pro model has been pushed back to July.
  • The company has been improving the model based on feedback from early testers and its Flash model.
  • The pressure is on Google to deliver amid intense competition between rival AI labs.

The release date for Google's next frontier AI model has been pushed to July, Business Insider has learned.

The company previously said it planned to roll out the new Gemini 3.5 Pro model in June. However, it is now targeting a July launch as it spends extra time gathering feedback from early testers and tweaking the model, according to a person familiar with the matter.

Google teased the new model at its I/O developer conference in May but said it wasn't quite ready. At the time, CEO Sundar Pichai said the model would launch "next month."

A Google spokesperson declined to comment.

With this upcoming model, the pressure is on for Google at a moment of intense competition among the AI labs. While Gemini 3 outperformed expectations last year, Anthropic and OpenAI are continuing to pull ahead of Google in coding, which has emerged as the first major enterprise use case for modern AI.

The source said that Google pushed the launch date back so it could spend more time gathering real-world use cases from early testers. The new model has been available to some users on Google's Antigravity platform and on the AI benchmarking site LMArena, they said.

The new Gemini 3.5 Pro model is expected to be better at long-horizon tasks and powering agents.

Google has also incorporated feedback from its recent Flash 3.5 model into 3.5 Pro, the source said, confirming a theory that Business Insider floated at I/O. That includes criticisms that Flash consumed tokens too quickly.

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